Describe what you want to learn, review the setup, and run your study. Here’s a meal-kit example to show you what to expect.
Explain your product, who it’s for, and the decision you’re trying to make. Include the details someone would need to evaluate it.
Get help writing a briefWe’re developing a meal kit with pre-portioned ingredients and recipes that take 20 minutes. We want to understand whether adults who cook at home would find it useful, which benefits appeal to them, and what might put them off.
InstaSights uses your brief to draft a study you can edit.
Review who qualifies and which audience groups you want to compare. Your study uses simulated consumer responses, with no participants recruited.
How the research worksCheck the wording, answer options, and what each question will help you learn. A standard study includes up to 10 questions.
For this concept, you could ask about usefulness, expected cooking frequency, and reasons someone might choose another option.
This meal kit would make weeknight dinners easier.
Example question only. This page does not collect answers.
Confirm the purchase or use of a study credit before the simulation starts. Once it finishes, read the summary, inspect each question, and compare your selected audience groups.
Download the workbook and response data to continue your analysis.
Explore the example resultsThese are illustrative setup examples. The naming study shows a report with model-generated responses.
One complete study for $49.99